Monday, October 5, 2009

Mobile Short Codes - Billboard Example

I was recently driving down one of the many major freeways in Southern California and saw this digital billboard advertising discounts via mobile short codes for a local shopping complex. You don't see these on the East Coast very often. They're huge in Japan. I wonder what percentage of drivers actually try the mobile short code while they're driving. Is it illegal to text and drive in California? For the record, I didn't try it.

1 comments:

Steve said...

Adam: Yes, it is illegal to text while driving in California.

-steve