Monday, March 17, 2008
Saw a great article...
The post-ON DEMAND Conference editorials are always full of interesting ideas and opinions. I saw a great article in www.whattheythink.com. Barb Pellow, Director at InfoTrends, writes in her recent article, It’s a “My Media” World and Equipment/Software Providers Get It! , "From a software perspective, traditional Web-to-print is being transformed from a storefront concept to the much more robust concept of multi-channel Web services." I ask the question, does "multi-channel Web services" equate to Marketing on Demand? What do you think?
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1 comments:
Yes, it can mean just that. From web-based controls, you can leverage various channels where and when you please.
MoD rocks!
Blog on!
Best,
Joe "Giuseppe" Zuccaro
www.marketing-consigliere.com
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