USAA - I Love These Guys!

Every December I look forward to an email from USAA Insurance Company. Being an "ex-military brat", I was fortunate to take advantage of USAA's services when I started to drive through my Dad's Army service during the Vietnam War era. I receive this email from Josue (Joe) Robles Jr., Maj. General, USA (Ret.) and CEO of USAA Casualty Insurance Company every year. In short, it states;

"As a valued policyholder, you are part of the community of military families that USAA is here to serve and we are pleased to put money back in your pocket with this year's auto dividend. This dividend is a benefit as a policyholder, and it's just one of the things that make USAA different from other financial services companies. The following summarizes your dividend and we'll place a receipt in your USAA Documents Online within a few days."

This year, my check was for $115 and change. They credit that amount to my account. How excellent is that?! This form of year-end customer appreciation could be done across many industries. I will never leave USAA. Period.